Meridiana Meetup - MAPIC

The first edition of the Meridiana Meetup MAPIC in Lisbon will bring together brands and real estate companies to discuss how to offer a better customer experience and create an ideal destination to attract traffic and shopping.

At the round table of the day entitled "Adapting commercial spaces to new consumer demands", we will discuss how commercial spaces face a major transformation driven by changing consumer expectations and needs. This presentation will address several key issues to understand and adapt to these new demands. We’ll start by looking at how consumers have changed their shopping habits, highlighting the growing preference for convenience, the mix between online and physical and shopping experience. We’ll talk about technology, including online retail, and how retail spaces can integrate with these digital platforms.